Did
you know children as early as age two can have WoW brands!
According
to the Center for a New American Dream, babies as young as six months of age
can form mental images of corporate logos and mascots. Brand loyalties can be
established as early as age two, and by the time children head off to school
most can recognize hundreds of brand logos.
As
the kids I interviewed were over five they obviously all had their own WoW
brands!! Littlest PetShop Rock!!!
I like very much this idea. I had the same intention for my blog but didn't dare to interview my kids (5, 3 and 1 years old).
ReplyDeleteWOW Brands cross all ages! That's what makes them WOW.
Another thought about kids, if the brand doesn't "WOW" them, thay don't use it. So, you better produce an insightfull product for kids, if not you won't sell it!
I like very much your blog, see you in Horsley.
Gonzalo (from wow-is-wow)